18
Jan
12

“Invention, my dear friends, is 93% perspiration, 6% electricity, 4% evaporation, and 2% butterscotch ripple. ” Willy Wonka

I have to say, as I mercilessly plug a burlesque show, that the marketing scheme cooked up by vivadallasburlesque is genius. Ingenious even.

Their upcoming show is a Charlie and the Chocolate Factory theme – here’s the flyer:

The thing that REALLY impressed me is that they’re running a “Golden Ticket” marketing campaign.  In an era where most people use Facebook as a their sole source of advertising, the addition of the “hunt” element was really a cool idea. I almost wanted to feign sickness and start driving around town looking for these tickets. I know where a few of them are, but I bet I can’t get there before someone else does. I’ll try this weekend maybe. Frequent the places the tickets are known to be….spend some cash at these places so they know that this was effective marketing….

Seriously, how much more fun could this be?

 

*EDIT*

Here’s a pic from Facebook:

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0 Responses to ““Invention, my dear friends, is 93% perspiration, 6% electricity, 4% evaporation, and 2% butterscotch ripple. ” Willy Wonka”



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